Pesach “Pace” Lattin is a leading online advertising and media expert. He has been involved in creating everything from display networks to creating engaging online advertising publications. He is most known for his position on following ethical guidelines and setting standards for the interactive advertising industry.
Mr. Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.