After closing part of it’s hotel following the disastrous first year of the SLS, one of hte SLS towers has now officially become the “W Las Vegas” W Hotels Worldwide, made its much anticipated Sin City debut with today’s opening of W Las Vegas. W transformed a 289-room tower of SLS Las Vegas, providing guests an elevated hotel-within-a-hotel experience, located on the emerging North End of the Vegas Strip.
“If there are two things in this world that were truly made for each other, it’s W Hotels and Las Vegas,” said Anthony Ingham, Global Brand Leader, W Hotels Worldwide. “After nearly two decades of anticipation, W Las Vegas will show guests a different side of the strip, offering an unexpected and irreverent twist on the typical Sin City experience.”
Built by PENTA Building Group designed by Gensler in collaboration with AvroKO Hospitality Group, guests arrive at the Welcome Desk and are invited into the brand’s signature Living Room to mix and mingle. Evoking a sense of Vegas glamour, the Living Room bar was inspired by casino gaming tables, while intimate seating nooks nod to the hotel’s original mid-century incarnation as the Sahara. Behind the bar, a neon art “desert garden” by artist Keith Lemley dramatically transforms the space from day to night.
Bold and energetic, the 289 rooms at W Las Vegas were designed by Philippe Starck in collaboration with Gensler, and offer an exclusive escape from the chaos of Sin City. Each room features a cheeky interpretation of luxury hospitality that Starck is known for, as well as the signature W bedding and sumptuous Bliss® bath amenities. Decidedly chic, the hotel’s 2,382 square foot Extreme WOW Suite (designed by multi-talented artist Lenny Kravitz) adorns the top of the tower, and is highlighted by a spacious balcony with sweeping mountain views.
W Las Vegas remixes an iconic address with three floors (and 15,000 square feet) of brand new, state-of-the-art meeting and event space. The adjacent SLS Las Vegas hotel serves up an additional 80,000 square feet of flexible meeting and event space, to play host to any size event.
The SLS has had a hard run since opening in 2015. Recently Los Angeles-based retailer Fred Segalabandoned its exclusive operations at the SLS Las Vegas, removing the seven stores the company had run since the Strip resort opened last year.
The casino reportly lost over $150 million within the first year.
Unfortunately for the owners of the SLS, it will be years before the neighborhood builds out.
A half-mile down the Strip, the World Resorts property isn’t expected to open until 2018, the Las Vegas Convention Center won’t finish converting the Riviera until in 2019. In addition, the unfinished eyesore that is the Fountainbleu remains the biggest question mark in town.
Making it worse, it’s become a joke on Yelp, only earning 3 stars, far below the majority of casinos.